Hu Xinyong from the dead crawl out Kika input method

Hu Xinyong 10-year professional career, he witnessed the two listed companies--TOM.com and sky networks. So when he decided to venture, and never thought I would repeatedly scraped, the brink of bankruptcy.

Traffic separation scheme

On April 6, 2011, the new United States communication was established, "very clever, just a year later than the millet. " Cath Kidston iPhone 6s plus cases

That year, prelude to smart phones are about to be pulled up, professional relationship, Hu Xinyong and Zhou Li faster than other smell that smell before the showers. At that time, the latter "in innovation works very hard", betting on the mobile Internet, the two hit it off almost.

However, the "mobile Internet" is too broad, looking almost every direction is the right answer. In this regard, Hu Xinyong choices--try:

"More than 20 people, we did 7 and 80 products. "

The most noteworthy of these is "power". This product early in the project, very high weight, had saved the company life.

"The provincial power" concept dating back to before the start. When Hu Xinyong of industry there are two cognitive: Smartphone trend; smart phone experience is poor. Including power full enough.

In addition, eco-prototype of the App Store and Google Play, channels of flattened Hu Xinyong mind read, an international route to go, after three years, at least half of them will be from overseas.

Results unexpectedly, users who now overseas. Of course, this is another story.

The funny thing is, the same international, is also a "tool", CEO of Fu sheng Hu Xinyong and Cheetah have there have been different comments on different occasions. The former believe that power is more than the security requirements. Who said that cleanup is as big a security demand.

Obviously, both subtext, but biased judgment. Based on this, Fu cheng men broken wrist, stopped including "battery doctor" of all projects, CM, savage; Hu Xinyong still adhere to the "power" which, supplemented by other, but soon ran out of money on the book.

New lease of life

Company from bankruptcy only six months, this is Hu Xinyong own summary.

"Account has no money are in a panic, panic. "

Team at that time almost all the time in the new direction, "continued well into the 12 points during the night, at least about 10 a day, are written on the Whiteboard. "But once and for all, always distant, quickly jumped but quickly disappear from the plot after they have happened dozens of times.

Reality is not reasonable. Hu Xinyong did not refuse in the early days, almost without control of the cash flow of the company.

"A month losing hundreds of thousands of, ran out of money when I was one year, the company is on the verge of bankruptcy. "

Zhou Li and Hu Xinyong dianqian began his company, and then to borrow from family and friends, everyday we waken is owed a debt. Drop in the quality of life, in the Office, the two could hear each other almost daily quarrels with his family on the phone.

Of course, there is another way--selling items. In order to survive, fancy wallpaper, provincial power is sold. Hu Xinyong decision in person, be it a new lease of life, basically don't need any mental construction.

This process continues until the end of 2013, the inside got so far last--Kika input method.

"We think there should be a possibility, can go into all the things associated with the expression in one place. Expression of the past is a text, because social media today more and more developed, expression, expression from text to video and audio extended in those areas. "

Combining that dozens of boom and bust before products, Hu Xinyong sure do users like stuff. So don't express carriers--input along the way, the answer is affirmative.

Can you? No, I have no idea.

Tipping

Kika has undergone six months of research and development, this is not common within the company. Recalls the attitude, Hu Xinyong said, looking forward to, but not desperate.

In June 2014, Kika official last, at the end of the number of users has exceeded 1 million. Hu Xinyong know that critical moment came.

Growth will not fall down? Will there be less? The past three years, these problems have been like a nightmare.

Finally, it curves past the tipping point suddenly jump up, Hu Xinyong and team had time to celebrate, follow up their investors for a long time, we put money, don't let someone else come in.

"Most investors, pinch points. "

At this point, Hu Xinyong knew that they did not have to borrow money or sell items, yourself and your competition finally became their own and others ' competition. Cath Kidston iPhone 6+ plus covers

Kika input method on line a year later, the number of users exceeded 10 million, today's month living at around 50 million. That same year, Kika Tech is certified by Google's top developers. Climbing at this point, the business models need to be considered:

"We have the accurate mass data. No matter what platform, to improve the accuracy of delivery. In this connection, the industry standard is 70%, we are the 90%. "

Reason for such differences, Hu Xinyong believed to be primarily data collection approaches are different: "scanning applications on a mobile phone, are installed ' aunt ' is female? Related to pregnancy, male is also possible with this application. "

If I had to quantify, Hu Xinyong said:

"If the advertising platform to work with me, and now earn $ 100, I will be able to make it to 130, this is our biggest advantage. "

The end of

One day, Hu Xinyong of China National Park and found that many minority languages have been forgotten, only fifty or sixty people would say. Statistics show that existing 7000 languages, one out of every two weeks away.

Faced with this situation, he told materialism:

"Today we have had plenty of support in the capital, even if we are slower, and various kinds of services will be doing a little better. "

But it is clear that this has nothing to do with the business.