Thursday, July 14, 2016

Pok Mon GO to add advertising to increase developer benefits

Pok é Mon GO to add advertising to increase developer benefits

According to foreign media reports TechCrunch, recently booming hand Pok é Mon GO will join based on sponsor's advertising to increase developer revenue.

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Niantic (Pok é Mon GO one of the developers) CEO,John Hanke said in media interviews in recent days, after Pok é Mon GO revenue entirely from Coins game Pok é purchase, after joining the location based on the sponsor ads, will become an important new source of income, but he refused to reveal the ad income proportional relationship between the income and in-game purchase. Here the so-called location-based advertising, refers to the real-world shops sponsors ways that you can become an Elf standing in the game.

Refers to the game called Elf station little blue box, as shown in the lower figure, where players can get balls of various props such as incense, Elf elves, so often increases the flow of people in reality. Australia had a police station was set up as an Elf standing, so there are a lot of players to get the baby and virtual rewards trespassing police, when police tired, also issued a statement to stop it.

Pok é Mon GO to add advertising to increase developer benefits Pok é Mon GO to add advertising to increase developer benefits

Overcrowding in police stations, but some places just need to attract the attention of more people. In fact, before that many businesses and institutions through Pok é Mon GO boom, to lure customers. The Art Institute of Chicago, for example, published in the Twitter account tweets about Pok é Mon GO Elf, indicating players Gallery has a variety of Elf waiting to be captured, to attract more people to visit the Museum. Moschino iPhone 6 plus cover iPhone Moschino

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