Although not an economist, but at least people who attended primary school, economics like, always concerned about the domestic and foreign well-known economists, especially Taiwan famous economist Professor lang. Earlier this year, is happy to have the opportunity to visit the site to learn from him, learn a little, in a recession economy business best in three directions: first, the film entertainment industry; the second is a low-end drink industry; the third is the online shopping industry (the omitted deals through, directly to the result, interested friends to welcome Internet queries).
Today said that a depressed economy has been very much an industry---adult products industries.
Throw the hypocrisy and shame of thought, with commercial head of rational analysis of the market, I believe it will give a lot of entrepreneurs looking for small investments to a money-making opportunity. VC fissile prequel Neil Shen Xu Xin and other
First of all, this is a very rigid demand of the market. This almost is a and "eat" as rigid of needs, normal regardless of men and women life most time are need with to it, market capacity enough big; second, with economic of development and people thought of open, market demand increasingly big, this industry and currently of movie entertainment industry, and network purchased industry as annual are is keep high growth (online check to of data Basic are in 30% above); in manufacturing General losses or micro-profit of situation Xia, this industry margins very high, Online data generally are more than 100%, or even 300%, is both legal and industry have made huge profits, so good which they cannot find?
Furthermore Chinese relative conservative, and on sex of obscure, caused has this industry potential of huge opportunities, most sorry to entity shop purchase, entity shop and most open in some more hidden of place, lights Dim, products quality no guarantee, and price high, consumers has what questions basically sorry Advisory, also not stay too long time attempts to new products, customer experience poor, pain points very obviously; assumed consumers moment "sex" up, does not necessarily can found relative hidden of entity shop, Or finally found is closed, because most stores are only open in the evening and after midnight will be closed, assuming can do online, and ensure short delivery, even if prices doubled, I believe that a lot of consumers would still receive because you know ....
Moreover is an objective environment in this industry, there is a huge gap in the market. Currently national of policy is not allows this industry in official media Shang advertising of, so we most on adult supplies more strange, well-known of brand rarely, almost no monopoly sex of brand, this to entrepreneurs enough of space; second in market depression situation Xia, many people laid off, and unemployment, business fell, and career frustrated, free time increased, mood depressed, this also to has this industry of development provides has more of development space.
Last said a said target customer, believes most are thought purchase who will to male mainly, contact some using who and practitioners Hou, found women actually accounted for have ratio also will is big, because women relative male more shy, while social on women derailed behavior also more blame, so women instead more is adult supplies potential of consumption crowd; while with young of after the rise, and is growth in the of 00 Hou, young in sex of concept Shang relative open, more willing to to attempts to taste supplies, This gives entrepreneurs more business space.
How to do it?
Personal advice, don't be a platform, went hunting or to do adult things "spring Hall" Soso, belief is enough to kill you the platform's confidence, because the best business opportunity has been missed, also believes that business, platform, not our cock wire entrepreneur should do. Again found found you where of "City" + "adult supplies", immediately also will jumped out of local some do of good of electric business platform, like I in of city--Kunming, found "Kunming adult supplies" first page on jumped out of down 10 a of electric business platform, also has several is do local of, and basically are do has Baidu promotion, description what problem? line Shang of competition also increasingly fierce, do purely of line Shang basic chance has.
Do? only one way, local services, consumers still have a km to e-commerce platform "express", and you go straight to your customers.
How to handle it? operation is as follows, no validation, only provide reference.
Look for a young site, the best is the University City, young people especially, best number more than 50,000, some distance away from the city and surrounding facilities are not very sound better. Why to such does? University City young concentrated, convenient to push and delivery, distance urban has a distance, University City itself supporting facilities enough perfect, is hope young in purchase adult supplies Shang select not more, while consumption site relative determine, basically are in school around of hotel, and hostels, and Guest House, and Inn, places, entrepreneurs also can consider to Pu goods, put boss also into himself of dealer.
In university city selected a relative Center while convenient inventory and delivery of place Office, again do a trading platform, personal recommends is took took shop, and has praise, of micro-Mall also can, as how do promotion, this is a technology live, personal think issued single, sent similar sent meal card of card also can, put Mall II dimension code printing up, in guarantee customer privacy Shang can more fuss, towards line upper and lower single, shortest time delivery door. Purchase channels, personally, in the case of quality assurance, direct purchase from Alibaba, Taobao sellers can, and don't need too much pressure, and purchasing is easy.
Simple is a account, assumed target crowd 50,000 people, average each months has 10,000 people in you of Mall in the purchase you of products, assumed each single average 50 Yuan, a months is 500,000, according to 100% of pure profit is 250,000, assumed five a people of small team a a people monthly 50,000, ten a people words everyone 25,000 also good has's, even purchase number halved only 5000 people Xia single, ten a people everyone monthly 12,500, than up General of working-class also good has's?
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